About Us

Who We Are?

We are a bunch of webmasters who realize we can't win alone. We need every other webmasters help. Over the years we have through trial and error found the methodology to rank sites using purely white hat techniques. It is about a philosophy of delivering value to a website's viewers.

Why Are We Doing This?

Someone's got to do it. It all starts with an idea. Freedom and Liberty started as an idea. Targeted linking and shared marketing benefit us all. Joining LinkHelpers and benefiting from this unique opportunity is free.

Advanced Solutions

Advanced Website Marketing Analysis Solution - We'll show you how to fully optimize your website for relevance and the popularity metrics you will need to make it to page 1!

Advanced Website Optimization Solution - We'll do the actual optimization and keep abreast of the changing search engine landscape for you.

Advanced Link Management Solution - We'll take your labor intensive headache away allowing you to focus on building your business.

Contact Us

If you are interested in any of our advanced solutions, click here for inquiries.

In The Begining

It was customary to have the "obligatory" links page. This was part of the illusory "web" concept that there was no "end" to the internet. People simply provided links to sites they felt offered valuable information. This heuristic provides the foundation that link popularity is based on. If a site offers valuable information, then people will link to it.

Related Sites, How it all Started

Savvy webmasters figured that if their site was a vacation destination, other websites for the same destination would drive traffic to their site. These were the beginings of relevant linking. Someone traveling to Hawaii, would be searching for hotels, activities, shopping, services, etc. Providing this information was a value plus for visitors. Cooperative marketing was a win-win situation. Cross-linking as it was called then was a great way to boost traffic. This was long before Google or any of the modern day SEs decided consider relevant linking.

What Happened Here?

Link popularity created a monster, a whole industry of linking. Is it going away, I doubt it. I believe it is here to stay. I belive it is to the SE's advantage that ranking requires popularity. They are after all advertising platforms.

However, lets not forget the basic tenets outlined above. Link trades with related sites offer value to your clients. They are a way of generating traffic. PageRank boosts benefit both sides and is a win-win situation for all.

Putting it all Together

If you haven't already read about Relevance, and Popularity this won't make sense.

Since SEs will try to return relevant SERPs your site needs to be relevant to the keywords you are optimizing for. Look at the sites you are competing against. Are they more relevant than you are? If so you might want to look at boosting your relevance. Don't spam. Remember you are offering value.

How about popularity? Do you have enough backward links? If not, now is the time to seriously consider a program. If you don't have the time contact us. We can develop an affordable link management program that will work for you.

Working on Relevance

What is my market searching for? Ah, the keywords you chose may not be what folks are searching for. Bummer huh? Now is the time to do an analysis of what folks are looking for and determine how you can develop your site so it is relevant to these keywords. Don't know how to do it? Contact us. We will be happy to do an analysis for you.